India’s first-ever Smudge-Proof Holographic Eyeliner is available in 6 shades, including Northern Lights, Stardust and Meteor, Milky Way, Nebula, and Colored Earth

New Delhi, 05^th January 2024:  Step into 2024 with enchanting and dazzling eyes. In tune with the recent eye makeup craze, Swiss Beauty, India’s most popular cosmetic brand, has introduced the first-ever Holographic Eyeliner range in India for makeup lovers this New Year. Crafted with a highly pigmented formula, this eyeliner has a mesmerizing colour-changing effect that’ll be a game-changer for the eye makeup.

Available in 6 head-turning out-of-this-world shades including Northern Lights, Stardust and Meteor, Milky Way, Nebula, and Coloured Earth. choose a liner that matches your vibe or occasion. The intensely pigmented textures glide on smoothly in just a single stroke for long-lasting metallic dazzle that holds up beautifully against humidity, tears or all-nightwear without smudging. It comes in convenient easy-to-use packaging for easy application and touch-ups on the go. Not only this, it is paraben-free, cruelty-free, and vegan, ensuring a guilt-free enhancement for your eyes.

Give your ordinary winged liner a dramatic chromatic edge with Swiss Beauty's Holographic Eyeliners. Let your eyes mesmerize and spark conversations as light bounces off the prismatic shimmers. With Swiss Beauty bringing this much-talked-about beauty innovation to Indian eyes for the first time, get ready to steal the spotlight and shine with trendsetting holographic New Year looks!

Priced at just Rs 449, all 6 shades of Swiss Beauty’s Holographic Eyeliner are available on Swiss Beauty, and popular eCommerce platforms like Nykaa, Amazon, Myntra & Purplle.

About Swiss Beauty

Swiss Beauty is India’s leading and fastest growing beauty and cosmetics brand that started in 2013 and aims to be every makeup lover & BFF. With an in-depth understanding of Indian beauty needs, Swiss Beauty incorporates global cosmetics standards to create products that are highly innovative, longwear and comfortable to wear. Swiss Beauty offers high-functioning game-changing uncomplicated products. The products work hard so makeup lovers don’t have to. We celebrate the unstoppable, unique and fearlessly expressive individuality of every BFF.